The departure of Karl Lagerfeld will undoubtedly be a huge event for the fashion industry in general and Chanel in particular.
Apart from the legendary Coco Chanel, when it comes to the famous French house, people immediately think of Karl Lagerfeld. Chanel and Karl Lagerfeld – which are two entities that are hard to separate. Unfortunately, the black glasses legend today suddenly went away at the age of 85, to the daze of millions of fashion followers around the world.
In the past, Karl Lagerfeld fell in love with Chanel in 1983, after the fashion icon Coco Chanel died. It was also the period when Chanel was the worst and also predicted to be on the verge of bankruptcy. But with his genius and experience of nearly 20 years of trouble with Fendi, Chloé or Jean Patou, Karl has blown his life into Chanel, reborn for the old brand to be legendary in the eyes of believers. By expanding the chain of stores, by the mid-1990s, Chanel was from a furry guy who suddenly became the king of the fashion village. In 1994, their profits reached nearly $76 million, becoming the best-made brand at the time.
In 2017, Chanel’s total revenue reached $10 billion, an increase of 11% compared to the same period last year and made many brands have to envy their eyes. You know, Chanel is not cheap, if not very expensive. But know how, people just want to pour money into this famous house bag.
The most significant Karl Lagerfeld imprints are probably the famous tweed fabric designs, accessories made from pearls or gold chains… The breakthrough in material and shape has helped the firm’s creation series. Not only is the image of a lady simple but younger, “chic” does not lose its inherent elegance.
That explains why their legendary designs are not only loved the most at that time but are still admired until now. Saying a simple example, you just look at the current Black Pink’s performances with Chanel’s 90s items that clearly see the similarities.
In addition to the ability to hypnotize people with a series of basic, sophisticated and Parisian spirit, Karl also has the ability to chant Chanel’s runway floor into surreal spaces. When we go to the universe, when we go back to ancient Greece, we will stay at sea or surprise or even more, to turn the dining table into a place to perform, a model of supermarket on runway floor.
So, every time Chanel show takes place, people not only look forward to the latest builds of the company, but also wonder how Mr. Karl will be able to cast the stage this year. Creativity, seems to never be limited to him.